BusOwnerInterviewandSWOTRubric1.pdf
Name:BusinessOwnerInterview&SWOTRubric
Description:ThisrubricwillbeutilizedingradingBusinessOwnerInterview&SWOTsubmissions
Doesnotmeetcriteria Meetscriteria Exceptional
Abusinessownerisinterviewed(nota
manager)andinformationaboutbusinessputforthas
required
Points:0(0%)Studentdoesnotinterviewabusinessownerand/orfailstoputforthrequiredinformationregardingthebusinessname,type,location,yearsinoperation,andnumberofemployees
Points:3(2.4%)Studentinterviewsabusinessownerandincludesrequiredbusinessinformationbusinessname,type,location,yearsinoperation,andnumberofemployees
Points:5(4%)Meetsexpectationsandstudentactivelypursuesaninterviewwithabusinessowneroutsidehis/hernetworkinabusinessfieldofinterest.
Atleasttenquestionswereaskedandmajorityofresultswereincludedin
paper
Points:0(0%)Paperdoesnotspeaktoamajorityoftheinterviewresults.
Points:15(12%)Paperaddresses4-6oftheinterviewquestionsaskedandownerresponses.
Points:20(16%)Studentaddresses7-10interviewquestionsaskedandownerresponses.
UsingPICKAnalysis,thetextbookconceptswereappliedthroughoutthepaperincomparisonto
interviewresultswithcitetopageoftextbookusingfootnotesthroughout
Points:30(24%)Studentdoesnotconnectandapplytheinterviewresultsofchoicetorelevantcourseconcepts/theoriesfromthetextusingPICKAnalysis.
Points:40(32%)Studentappropriatelyappliesandanalyzesrelevantcourseconcepts,theories,ormaterials,andshowssomeevidence[citations]thatcorrelatespostswithunitmaterialsusingPICKAnalysis.
Points:50(40%)Studentconsistentlycitesappropriatematerialinmultiplelearningmodulestodemonstratefullsynthesisandapplicationoftopicsanddigsdeepinstudent’sanalysistoreachfullpotentialofthepaper.DemonstratesaclearunderstandingoflearningconceptsfromthecourseusingPICKAnalysis.
AddressedeachelementoftheSWOT:Strength,
Weaknesses,OpportunitiesandThreats
correctlyandinacomprehensive,completelistofkeyhighlights,usingSWOTtemplateorbulletedlistinadditiontopaper
Points:0(0%)StudentdoesnotcompleteSWOTanalysisinadditiontopaperonbusinessinterviewed.
Points:10(8%)StudentaddressessomecomponentsofSWOTbutdoesnotshowaclearunderstandingofthedistinctionsbetweeneachelementand/ordoesnotprovideacomprehensiveandcompletelistofkeyhighlights.
Points:20(16%)StudentaddressesallcomponentsofSWOTdemonstratingaclearunderstandingofthedistinctionsbetweeneachelementandprovidesacomprehensiveandcompletelistofkeyhighlights(atleast7bulletpointsforeachelement).Demonstratesaclearunderstandingoflearningconceptsfromthecourse.
Doesnotmeetcriteria Meetscriteria Exceptional
Paperfreeofgrammaticalerrors/typos
Points:0(0%)Therearemultipletypos,formatting,and/orgrammarissuesinpaper.
Points:3(2.4%)Thereareminortypos,formatting,and/orgrammarissuesinpaper.
Points:5(4%)Therearenottypos,formatting,norgrammarissuesinpaper.
Paperisorganizedandhasclarity
Points:0(0%)Studentpresentsinformationinadisorganizedandunclearmanner,makingitdifficulttointerprettheinformationputforth.
Points:5(4%)Thepaperissomewhatclearandconcise,butnotconsistentlythroughoutthepaper.
Points:10(8%)Thepaperisclearandconciseconsistentlythroughoutitsentirety,andiswellorganized.
Meetspagerequirements(2fullpages,nomorethan3forpaper–thisdoesnotincludeSWOTAnalysis)usingsinglespacing,
1”marginsand12pointfont
Points:0(0%)Therearelessthan2singlespacedsubstantivepagessubmitted.
Points:5(4%)Atleast2andnomorethan3substantivepagessubmitted.However,pageslacksubstantiveinformationsufficienttocomprisethe2pagerequirement(e.g.,largepictures,graphs,spacingquotestakeuptoomuchspace).
Points:10(8%)Atleast2andnomorethan3substantivepagessubmitted.
Usesresearchanddatatosupportclaimsas
necessary,whicharecitedwithfootnotesthroughout
Points:0(0%)Workscitedarenotincluded.(Atleastthetextbookshouldbecited,andtheinterview).
Points:3(2.4%)Workscitedareincludedbutarenotclearlynotedinfootnotesasrequired.
Points:5(4%)Workscitedareincludedandareclearlynotedusingfootnotesasrequired.
SubmittedtimelyviaBlackboardin.docor.docx
format
Points:0(0%)Notsubmittedincorrectformat.
Points:0(0%)Perthesyllabus,theremaybeuptoa20%gradereductionperdayforlatesubmissions.
Points:0(0%)Submittedbeforerequireddeadline.
